
counting sheep
For years, the property just north of Bandon Dunes was the stuff of legend, a free-form course that could be enjoyed in numerous configurations—but only if you were lucky enough to snag an invite.
Nearly two decades after it was created, the incredible oceanside site was placed in the hands of world-renowned designers Bill Coore and Ben Crenshaw. The result—the sixth course at Bandon Dunes, Sheep Ranch, a course the entire golf world will be talking about in 2020.
Bill Coore faced a conundrum.
Two years ago, the golf architect, who along with his partner, Masters winner Ben Crenshaw, has built many of the best courses in the world, was about to move forward with creating a new design just across the roadway from Bandon Dunes’ Old Macdonald. Since 2001, the property in question housed a golf facility people spoke of in hushed tones, experienced by very few. Many knew of the course—called the Sheep Ranch—but few had the opportunity to venture out onto the property that presented a golf experience like no other. With no formal holes, golfers simply picked a green to play to. The site, owned by Bandon Dunes creator Mike Keiser and his long-time business partner, Phil Friedmann, was breathtaking, resting on bluffs overlooking the ocean. It was the stuff of legend. And now Coore and Crenshaw were being asked to make a formal golf course on the site.
Coore was very sensitive to Friedmann’s connection to the property. “The Sheep Ranch was his sanctuary and it was an important place for Phil and his family,” Coore says. “I recall asking him if he wanted to give it up. I told him if we do this, it will no longer be this hidden course that Phil and his family and some rare folks get to see. It’ll be completely different. And he was candid about it and said it was time for it to change and to give others the opportunity to experience a special property. That gave Ben and myself the comfort that we were doing something he really wanted to happen.”

“What Bill and Ben did stunned us—getting all 18 holes on the side of a ravine that is on the east. Bill turned a negative—it isn’t a spacious site—into a positive with nine greens on the ocean bluff.”
—Mike Keiser

Friedmann was convinced the time was right to create something more formal on the property. As Bandon Dunes’ success continued, the desire to create a fifth full-length golf course increased. But there weren’t many options for where that course might go, while the Sheep Ranch property sat within eyesight of Old Macdonald. It was a natural fit, and in time, Friedmann prepared himself to make the move. “I’d enjoyed it for close to 20 years and there was no rush to compete with Bandon Dunes,” he says. “But we felt it was time, with the resort not creating any new projects, to develop the Sheep Ranch and incorporate it as a cousin to the resort.”
For Keiser, it would be the only instance at Bandon Dunes where he wouldn’t have the final say. Sure, he’d collaborated with numerous designers, ranging from David McLay Kidd to Jim Urbina and Tom Doak, but this project would be different. That said, he and Friedmann were partners for a long time, having created Recycled Paper Greetings as college students in Chicago nearly 50 years earlier. “I’m convinced with a golf resort there are a lot of issues that are hard to get a committee to agree to—you can drown in issues,” says Keiser. “There are hundreds of decisions and doing them by committee is horrible. But Phil and I had known each other for years. It was different.”
A routing challenge.
The site where Sheep Ranch has sat for two decades is staggeringly breathtaking, with jagged coastline perched high above the beach and the raging waters of the Pacific Ocean. Anyone who had the opportunity to play the course in its original context came away wondering what it could be if it were less random, and instead was turned into a conventional 18-hole course. And yes, Coore agrees, the site has few rivals, but it also had challenges, something Keiser and Friedmann both recognized. For one thing, it wasn’t a sprawling site, and required a concise, smart routing to capture its key features, especially the land along the ocean.
“It took Bill Coore to show us it was possible,” says Keiser, adding other architects also devised routings on the site. “What Bill and Ben did stunned us—getting all 18 holes on the side of a ravine that is on the east. Bill turned a negative—it isn’t a spacious site—into a positive with nine greens on the ocean bluff.”
Finding the right routing was the challenge, and Coore walked the property repeatedly, often with Friedmann wandering with him, trying to find a way to make it work.

“I didn’t know Phil well before we started this project,” says Coore. “I’d met him and knew quite a bit about him given his relationship with Mike. But I hadn’t spent time individually with him. I remember distinctly that he came out early in the process when I was walking the property, and it was a horrific day with rain and heavy wind. To say it was miserable is an understatement. And Phil came out and stayed the entire day in that weather. And I remember thinking, ‘This guy is really serious about this.’”
Coore, who has created numerous Top 100 courses in the world, found a specific challenge at the Sheep Ranch—how to use the coastline most effectively, while not making the routing feel cramped. He compares it to doing a puzzle when you aren’t sure what the picture is.
Considering it was his first foray into the golf design world, Friedmann came away amazed by the experience.
“Walking it a year ago with Bill and Ben and seeing the care they put into the routing and how they figured out how to put so much of the course on the edge of the ocean was incredible,” he explains. “It was a great opportunity to walk the open ground with people who had their experience, and begin to see how someone like Bill figures it out. Seeing it come together is equally fascinating.”
Coore recognized the potential along the coastline, but making compelling holes inland was equally important. With that in mind, he worked from the coastline inwards, occasionally placing the tees for two holes (2 and 18, 5 and 15, and 8 and 10) in proximity to create width.
“If there was any place it could work it would be at the Sheep Ranch. I ran it by Mike and he loved the idea—he doesn’t like being in bunkers in the first place.”
—Bill Coore
